Global Gaming Expo (G2E) is the premier gaming trade show and conference Commercial and Native American gaming professionals.
: Speaker List
Below is a listing of all sessions the speaker is scheduled to present.
Director of Entertainment and Special Events
Hon-Dah Resort Casino and Conference Center
Brian Adams is the director of entertainment and special events at Hon-Dah Resort Casino and Conference Center in Arizona. Having spent more than 11 years in the casino business and 25 years in the entertainment industry, Adams brings a wide variety of experiences to his team and leads in the area of creative development. He has created numerous promotions, advertising and marketing campaigns, and implemented dozens of property improvement projects at the casino. A recipient of numerous industry awards, Adams is also a frequent public speaker.
Tuesday, November 18, 2008
Talent Buying, Event Management
Casino Entertainment 101: Step by Step Strategies for All Venues Room: N210 ~ 11:45 am - 12:15 pm (Tuesday, November 18, 2008)
Make no mistake, it's called “casino entertainment.” Modern casinos provide multiple live entertainment options in a variety of venues and these offerings can play a key role in supporting your brand or adding value to your guest experience. The “Four Wall” is increasingly becoming the preferred arrangement for buyers – what is it and exactly how does the arrangement work? Learn strategies for making the right deal and marketing your entertainment offerings to ensure the best possible ROI. This session is for entertainment buyers and sellers alike.