Global Gaming Expo (G2E) Conference: education from leading gaming industry experts.

: Speaker List

Speaker View

Below is a listing of all sessions the speaker is scheduled to present.

Vince Manfredi

Director Strategic Marketing Services

International Game Technology (IGT)

Speaker Bio

Vince Manfredi is the director of strategic marketing services for International Game Technology (IGT). Manfredi is an expert on developing strategies for the implementation of Advantage BonusingT and multi-media player interface products, and was a member of IGT's first server-based gaming development group. He has more than 25 years experience in gaming and resort marketing, and has worked for Mandalay Resort Group, Hilton Gaming in New Orleans and as vice president of marketing for Boyd Gaming Corporation. Manfredi earned his bachelor's degree from Ohio University and completed his MA at the University of Louisville.

Monday, November 17, 2008

GAMING TECHNOLOGY

Slot Technology & Operations, Server Based & IT Applications, RFID, and more.

Patron Rating: The New Definition of Customer Value
Room: N107 ~ 2:15 pm - 3:15 pm (Monday, November 17, 2008)

General:

Most CRM systems do a great job of determining the value of your customers, but learning how to apply those measures to meet the needs of both your company and your patron can be challenging. At this session, learn from operators and vendors how customer value is determined and how best to apply that data when considering an actual customer and their “This Trip,” “Annual” and “Lifetime” valuations.

Moderator:

Brian Macsymic - Director of Product Development, Progressive Gaming International Corporation (PGIC)

Speaker:

Justin Beltram - Vice President of Slot Operations, Bellagio Resort & Casino

Jeff Cohn - Director of Software Development, Konami Gaming, Inc.

Vince Manfredi - Director Strategic Marketing Services, International Game Technology (IGT)

Dan Marcus - Senior Director of Business Initiatives, Bally Technologies, Inc.